Promoting Your Moving Sale with Social Media

Moving sales are a grand tradition and a great way to clear the clutter before a move. While hand-made signs and ads in the local newspaper can be helpful, gone are the days where those are the only promotional tools available. Savvy use of social media can be a cheap and easy way to spread the word and help make your upcoming moving sale a success.


Your Place

Your profiles on social networking sites like Facebook are a good starting point.

• Start posting status messages letting your friends know where and when your moving sale is going to be. You can also use your Facebook profile to create an event for your sale and invite friends. An event gives you a handy platform where you can add details about your moving sale such as photos of items you’re planning on selling and even a map and directions to the sale location.

• A blog is another good place to promote your moving sale. In addition to the basic information, such as the where and when of your moving sale, you can draw readers in and increase interest by telling the stories behind some of the items you’re selling or even the story behind the move.

• Twitter is also a quick, simple way to inform followers of your moving sale and refer them to your blog and social network sites.

Their Place

When promoting your moving sale, think beyond just your own profile. Search social networks for garage and moving sale groups. You may just find one in your area. If so, ask around for tips and advice.  If not, create your own group. The more, the merrier. If possible, make a neighborhood event out of it and recruit help with organization, set up and cleanup, and anything else you might need.

Besides social networks, there are a number of websites devoted to garage and moving sales, such as GarageSalesTracker.com. Registration is often free, and many of these sites include share buttons to major social networking sites as well as free apps and tools to help you promote your sale.  

And, of course, don’t forget to post your moving sale on Craigslist! 

Have Fun

There are plenty of ways to have fun with promoting your moving sale:

• Add a countdown widget to your blog or website, and post a daily countdown to the event on your Twitter and other social media sites.

• Offer fun contests and promotions, such as free coffee for the first person to arrive at your moving sale or a free item for anyone who brings a friend.
• Create eye-catching moving sale signs that help those in your neighborhood find your sale.

You can also keep the interest going on the day of the event by Tweeting updates on your sale’s progress. Let people know what items you have left and encourage friends to stop by before all your best stuff is gone.

 

P.S.

When your moving sale is over and the last of your items have been carted away by a local charity, be sure to take the time to thank everyone who helped out or came by with a heartfelt Tweet, blog post or status update.

If you feel inclined, you can even include a post mortem of the event by listing fun facts such as the number of items you sold, how many sodas or bottles of water were consumed throughout the day, weirdest offer you received on an item or number of people who stopped by because they saw your moving sale posted on Facebook.