What Makes Social Media Platforms Such Effective Viral Marketing Tools?

You may hear a lot about Facebook, YouTube, LinkedIn, Twitter and Pinterest – in fact, you may even use them in your personal life – but these are tools that you need to consider using for your small business. Here’s why.

These social media sites are designed solely for the purpose of expansion and continually adding to your social circle to find more people who share your interests and that can exchange information with you and vice versa. With this rapid expansion, your messages about your brand will travel faster than any other type of communication platform.

You want your followers to tell their friends, subscribers, followers and connections about your business, but they cannot do that if you do not also have a presence on these social media platforms. And, if you are on these sites, you must know what interests them enough to decide that they must share it and pass it on for that viral effect.

Another advantage to social media sites like Multiply, MySpace, Yfrog, Flickr and Pinterest is that they are specifically designed for disseminating information to the largest groups of people. These particular social media tools are also favored by search engines, which often feature information from these sites in their search engine results.

While you don’t have to be on every social media platform that is out there, it is important to have a comprehensive strategy as part of your marketing efforts. 

The problem is that you may not know which ones work best for your type of business or you simply do not have the time to update the content as regularly as it needs to be in order to garner attention and have your followers, subscribers, and fans share that information.

That’s why you need a social media marketing partner like Flyline Search Marketing who has the expertise to know what works as well as the team of professionals who can create, post, manage, monitor and track the content and responses for you. 

Our social media services have proven to be affordable and effective, generating results that include more in-store and web traffic, increased sales, and enhanced brand recognition.

If you are ready to start building the buzz about your business, Flyline can help. We have worked with all types of businesses, including florists, gyms and fitness centers, and auto dealerships, with significant quantitative improvements in their business and brand. Contact us now to learn more!