One of the many effective tactics we
use for all of our clients as part of our comprehensive Internet Marketing is
Google AdWords.
This blog post provides some information about Google AdWords
and how we use it to help your target audience quickly find you during their
searches.
What is Google AdWords?
Google defines its AdWords
program as a powerful online advertising tool that helps potential
customers find your products or services during their searches as well as on
mobile devices and websites.
Ads about your company are placed in
these three locations to attract attention to what you are offering. It is done
in a targeted way by placing ads in the locations where your target audience is
most likely looking online or on their mobile devices.
How Does Google AdWords Help My Business?
To illustrate how Google AdWords
works as a benefit, we will use the example of one our customers, a nationwide
pest control e-commerce company.
The Pay Per Click program we created for them
included 20 active campaigns, 117 ad groups, 154 Google ads and 2,100 keywords
terms.
The result was 7,000 shopping cart
transactions per month, rapidly growing the number of sales conversions for a
greater return on their investment.
The Flyine Advantage and Google AdWords
While
Google makes this program available for anyone to use, there are some
compelling reasons to have an Internet Marketing company do this for you,
especially a firm that is Google
AdWords certified.
First,
doing it on your own is very time consuming and you may not have the experience
or knowledge to create so many campaigns, ads, and keywords. Second, there are
many agencies that charge anywhere from $5,000 to $25,000 a month for Google
pay per click.
That can be a burden or impossible for many small business
owners like yourself. Plus, most of those fees actually just go to the agencies
rather than toward the client’s program.
We
give you the Flyline Advantage, which not only means value pricing, but it also
involves greater results. Imagine spending less than $2,000 a month for a
custom designed and maintained Google AdWords program that delivers the results
like the pest control company listed above.
Our program is focused on driving
high-quality leads rather than on just having a client pay for clicks. We’re
all about results, and our success stories
and testimonials
illustrate that.
Ready
to get started? Contact
us today to learn more about our custom Google AdWords programs for your
business.
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